More than 15 years ago, advertising changed forever with the respective innovations of search advertising and social media advertising. These marketing tools gave advertisers access to some of the most personal—and by extension, most effective—user data. Companies large and small could easily generate highly personalized messages for their target audience in web2.
Unfortunately, the same hasn’t been true so far in the web3 space. Web3 advertisers have been forced to revert back to relying on sparse and unspecific data, making it difficult (not to mention, costly) for web3 marketers to get the right message in front of the right people.
That is, until Web3m. With this new platform, we’re making it possible for the same data—and beyond—that you love about web2, will be available in web3. I’ll tell you how we’re doing it.
Bringing better advertising to web3
Web3m is a decentralized ad network that enables entrepreneurs to promote their projects across web3. You can advertise on popular crypto websites, create campaigns seamlessly (with AI creative assistance), and track your performance with site and campaign analytics.
To get started with Web3m, advertisers need to acquire their membership NFT key. This gives you access to the Web3m dashboard, and allows you to create your first ad. Promote your crypto project across thousands of popular web3 sites, blogs, and platforms.
Advertisers can manage all their ads in one place, leverage artificial intelligence (AI) to generate creative copy, track performance with analytics, set a budget for their unique needs, and advertise across thousands of web3 sites.
Beyond the platform itself, advertisers can access a community of top web3 marketers to hear about the latest trends or learn from other innovative marketers. It’s also worth noting that Web3m NFT holders are considered owners of Web3m. And every owner participates in a kickback from every ad dollar spent on the platform.
Don’t miss the airdrop
Further this year, Web3m will release an airdrop to everyone who takes part in the ecosystem by installing the pixel on their site.
This airdrop is our way of thanking you for helping us build the future of marketing in web3. Here’s how it works.
When you install the Web3m pixel to your website, you help us build a data network that enables advertisers to promote their projects with better web3 data. As a thank you for helping us build this network, we’ll airdrop Web3m tokens to all pixel installers in Q3 2023.
But that’s just the beginning. After the airdrop, if you keep the pixel installed, we’ll continue to pay you for access to your anonymous web data.
The pixel gives advertisers access to demographic, psychographic, geographic, and wallet-specific data—enabling them to improve their ad return on investment (ROI) and create tailored ads that resonate with their target audiences.
Eventually, by adding the pixel, you monetize twice. First, you are rewarded for sharing anonymous data from your website traffic, which can be collected through the airdrop later in 2023, and second, the data collected can be later used by you for personalization and targeted advertising, resulting in higher ROI.
This is what the Web3m ecosystem is all about – creating a data network that rewards all its parties, while keeping data ownership at the hand of websites and website visitors. Websites are paid to share anonymous analytics with the Web3m network, while website visitors are paid for passively using the internet (while their data is anonymously tracked). Web users can delete their data at any time, ensuring that their privacy is protected. Plus, Web3m maintains full GDPR compliance.
Interested? learn more on the Pixel Airdrop.
The next generation of web3 marketing
Web3m is the #1 tool for advertising in web3, providing advertisers with the tools they need to outperform their competitors. As the advertising industry continues to evolve, data will remain central to modern marketing. Web3m is giving website owners a dedicated pixel that gives access to better data and a new passive income stream.
If you want to improve your web3 advertising strategy, sign up for the Web3m platform today and access all these tools and more.
